Define your own company fields

Custom fields let you store the data that actually matters to your business on each company: deal stage, account tier, vertical, whatever you like. Create and edit them by hand, or sync them from any field in a connected CRM so Snitcher mirrors your source of truth instead of arguing with it.

Once a field exists, it shows up everywhere it’s useful — as an input when building segments and as a column in your inbox. Segmentation that bends around how your team works, rather than the fields we happened to ship.