Privacy Policy

Last updated: September 8, 2016

This information and the privacy statement below apply to our website, If you have any questions about this policy, email [email protected] may contain content or links to content or services provided by third parties. This policy does not apply to the practices of those third parties.

Collection, Use, and Retention of Personally Identifiable Information (PII)

We collect PII via this website when it is provided to us. The PII we collect may include name, address, phone number, email address, or any other information provided to us. We use the PII collected via this website for business purposes, such as marketing, recruiting and hiring, responding to general inquiries or customer support requests, and in the course of providing services to customers. We retain the PII collected via the website indefinitely, unless otherwise specified, or until we delete the PII pursuant to a request from the subject of the PII.

Collection, Use, and Retention of Non-PII

We collect non-PII on our website using cookies, web beacons, mobile advertising IDs and tags for the operation of the site (e.g. managing user sessions), including analyzing site usage, detecting and preventing malicious behavior on the site, and improving the content and organization of the site. We also engage other companies that will use similar methods to collect non-PII on our website for analyzing site usage.

Information Sharing

We will not rent, share, or sell to third parties the PII we collect via, except for the reasons stated in this Privacy Statement. We may share non-PII or PII with affiliates, subsidiaries, vendors, or other third parties to perform services on our behalf that are related to marketing and operating Snitcher businesses. We may disclose your information to third parties when we reasonably believe we are obligated to do so by law, and in order to investigate, prevent, or take action regarding suspected or actual prohibited activities, including but not limited to fraud and situations involving potential threats to the physical safety of any person. We may transfer information, including any PII, to a successor entity in connection with a corporate merger, consolidation, sale of assets, bankruptcy, or other corporate change.

Information about children

This site is not intended for, or designed to attract, children. We do not collect personally identifiable information from any person we actually know is an individual under the age of 13.

Your Choices

We will provide reasonable opportunity for individuals to access, update, or delete PII about them that we have in our possession. We will not use PII provided to us for purposes incompatible with the purpose for which it was provided without obtaining authorization from the subject of the information. For sensitive information, as required by the Safe Harbor Principles, we will obtain authorization prior to sharing the information or using it for a purpose other than that for which it was collected.

What information do we collect and use?

Snitcher does not collect and/or use sensitive personal data such as racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, health and sex life. Snitcher collects and uses Information on the Platform which can contain the following:

  • Timestamp
  • Anonymous user id
  • IP address
  • Information about browser and operating system
  • Unique identifier assigned to a device
  • Url address of the web page visited including any header information
  • Geographic location
  • Actions performed within a web page
  • Information derived from content of a web page
  • Any derivative of the above
  • Data from other sources: The Platform enables third parties to use data provided by other sources than the Platform. Third parties use different techniques, for example ID synching, to enable the use of this data through the Platform.

How do we collect information?

The Platform uses, amongst others, the following techniques to collect non-personally identifiable information: cookies, beacons, mobile advertising IDs and tags.

For what purposes do we use the information?

  • Snitcher uses the Information collected on the Platform to provide, operate, manage, maintain and enhance the Platform.
  • Snitcher may act as a customer of the Platform to advertise its business.
  • The Platform enables Snitcher customers to use the Information they collect to buy, sell, optimize and analyze advertising, including interest-based advertising, using real-time bidding.
  • Particular advertising-related purposes for which Snitcher clients may use the Information they collect on the Platform include:
  • Interest-based advertising
  • Limiting the number of times a user sees a particular ad
  • Showing ads in a particular sequence
  • Customizing ads to a particular geographic region
  • Showing ads related to the content of the web page on which they are shown
  • Determining when users respond to ads
  • Reporting aggregated statistics regarding, for example, the effectiveness of online advertising campaigns

Typically, third parties using a platform, such as the Snitcher Platform, they own the data that they provide to and collect through the Platform. While the Snitcher Platform is designed to use only non-personally identifiable information, when clients remove their data from the Platform, their use of data is governed by their own privacy policies and applicable laws, rules, or regulations.

What information does Snitcher share with third parties?

Snitcher may, to operate, analyze or enhance Snitcher's services, provide data collected on the Platform to third parties, for example, but not limited to, clients, partners, and service providers. Snitcher may provide to or enable others to collect Information for purposes of detecting and preventing malicious activity or invalid traffic. In addition, Snitcher may disclose such Information in the event we reasonably suspect malicious activity or invalid traffic or when we believe that we are legally required to do so. Snitcher may also share Information derived from the Platform, including, for example, statistics about Platform activity. Finally, we may transfer Platform Information to a successor entity in connection with a corporate merger, consolidation, sale of assets, bankruptcy, or other corporate change.

How is the information stored and how long is it kept?

  • Snitcher uses generally accepted industry security standards on the Platform.
  • Information stored in the platform is retained in the Platform in non-aggregated form. Aggregated data is used for reporting and analysis and this is also stored in the Platform.

Opt Out

Snitcher adheres to the IAB Europe OBA Framework and principles and allows all users to ‘opt out’ of advertiser specific advertisements that are delivered using OBA methods.

You can opt out of Snitcher Information collection, here’s how:

You can click below to opt out of having the Platform used to select ads for your browser based on your browsing behavior. When you opt out, an opt out cookie will be stored in your web browser. The Platform will know the choice you have made when it sees your opt out cookie and will apply your choice to all third parties using the Platform. If you block or delete the opt out cookie, the Platform will not be able to recognize your opt out.

Click here to Opt Out

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Policy

We may from time to time change our practices with regard to information collected and used on Changes will be reflected in this Privacy Statement. However, if we were to make material changes, those changes would not, without authorization, be applied to information collected prior to the changes.


If you have questions or requests regarding our collection and use of information, please email us at [email protected]

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